Art Director, Oshkosh
Carter's
Serving the needs of all families with young children, Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, Osh
Kosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.
HOW YOU’LL MAKE AN IMPACT: This role reports to the Creative Director, Oshkosh and is based in our Buckhead office on site 4 days/week. 60%: Develop all creative concepting of robust content for brand and seasonal campaigns.
Lead and collaborate on seasonal concepts and planning lifestyle photography shoots by helping identify shots needed based on layout of campaign assets. Attend photoshoots and lead all planning, casting and art direction.
Follow up quickly after photoshoots to take retouching notes with our production team and ensure deadlines are being met. Direct external photographers, styling teams, props and producers, followed by editing large amounts of campaign photography on lifestyle shoots.
Direct and edit video for digital channels and media, including OLV/CTV. Provide clear direction to external editors on video, as needed. Concept and art direct photographers and stylists at our photo studio to capture stylized laydowns that support all channels.
Work ahead on 360 campaign concepts for all Osh
Kosh campaigns. Partner closely with the digital and retail creative teams to develop concepts, design into, and shoot photography for our stores, site experiences and robust email cadence. Lead all brand-led projects for the digital space, collaborating with digital creative director and team.
Create meaningful and impactful relationships with internal partners in product design, merchandising, buying, global sourcing, site experience and marketing. Present all concepts and creative solutions to Creative Director and internal